Traditional freight forwarders are the “true architects” of transport and, with the right tools, can beat fresh competition from digital disruptors and shipping lines.
According to digital logistics start-up Qwyk, freight forwarders are well-positioned “to provide superior customer service to their rivals”.
“Every shipper will choose a good customer experience over an average one, and from my point of view, this is where a digitised freight forwarder can score,” said Harm Wessels, Qwyk’s newly appointed, Singapore-based chief commercial officer.
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Source: The Loadstar