Supply chain managers are failing to fully implement a viable e-commerce strategy, despite acknowledging its “vital importance” for customer retention.
These were the findings of DHL Supply Chain’s Overcoming Growing Pains report on the development of e-commerce supply chains, published today.
Global e-commerce product lead at DHL Supply Chain Nabil Malouli said: “It’s clear to see the importance of considering quality customer service within the e-commerce strategy.
“Supply chains need to keep up …

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Source: The Loadstar