Airlines must change their strategic approach to cargo, or they will lose high-yield traffic and be reduced to commoditised business, warns Stan Wraight, former air cargo executive now president & CEO of Strategic Aviation Solutions International.
If carriers want to avoid a repeat of the loss of the express business to the integrators, they have to play to their strengths and offer a product the market wants, he says.
“Airlines have got …

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Source: The Loadstar