To most millennials, the semantics of ‘logistics’ are riddled with outdated stereotypes of a heavy haulier, or warehouse shelf stackers.
The more desirable elements of the industry – of which there are many – are not projected to young people, causing a lack of exposure and knowledge about logistics.
Luckily, my own perceptions of logistics are clearer than most of my generation. Although I have not directly worked in the field, I have been exposed to logistics my entire life, as my father works in the freight forwarding industry. This places me in a unique …
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Source: The Loadstar